Added Value Checking

Added Value Checking enables your financial institution to turn a cost item into an income-generating program that your account holders will appreciate.

Checking accounts form the core of your financial relationships.  Packaging this core account with supplementary security protections and money-saving features creates strong account holder relationships.  You will gather new deposits, cross-sell loans, reward existing account holders, and earn new operating revenue to cover rising costs.  This flexible program may be fully customized for your institution’s specific needs!

Adding value to checking products sets your financial institution apart from competitors, attracting new account holders.  Furthermore, by including these valuable features in one program, your staff will find this product easy and fun to sell.

ESA’s turnkey program provides access to new marketing research studies each year, along with guide books, special promotions, and how-to kits on a variety of marketing topics related to your added-value checking program.  Materials, training, and consultation are available for the life of your program.

Provide your account holders with superior service and meaningful protections and discounts.

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For information about our Added Value Checking program, contact us at 800-676-1609 or

Evans, Simpson and Associates, Inc.
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